Sunday, September 7, 2014

How to Cover a Fashion Show Or Presention

Covering a fashion show or presentation takes some planning. I recommend buying one slim notebook from Muji or any dollar store specifically to cover each season of shows. Especially, if you're covering more than 5 shows. It's a good idea to make pages in your notebook for each show you'll attend. 
For each show dedicate 1-2 pages front and back to write notes about. Title each page with the following:
-makeup and hair looks
-overall theme of the show
-specific looks you liked
-interviews with designer, hair and makeup leads maybe models and show attendees
-get the designer lookbook of it's available.
-introduce yourself to their PR rep if possible, get their business card and follow up by requesting press photos of the show.
Also, network till you drop! Greet people, first ask about what they do, what their favorite thing about it etc, talk a bit about yourself. Ask for their business card or contact info if they don't have one. You give them you're card and make sure you ALWAYS have business cards!
If they only have one card left ask to take a picture of it with your phone. Always follow up with everyone within a few days. Say you enjoyed meeting them and you look forward to connecting with them again in the future.
Then, once you get home you can go through your neatly organized notebook to begin writing your blog posts or articles.
What are your tips on covering a fashion show? Let me know in the comments below.
Thanks for reading, take care.

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